What does your online „Guru“ think of you?

Getting into an online business based on your talents and passions is the first important choice to take. Next it is important that your „Guru“ finds the right “channel” to deliver his excellent skills to you.
Having followed these two rules you might think everything is fixed, right? Well, not quite yet. There is another important [...]

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Getting into an online business based on your talents and passions is the first important choice to take. Next it is important that your „Guru“ finds the right “channel” to deliver his excellent skills to you.

Having followed these two rules you might think everything is fixed, right? Well, not quite yet. There is another important thing to consider. What does your online coach secretly think of you and your skills, your chances to succeed in the online world even on a subconscious level?

That`s not really important as long as he delivers you might say…but, and its a big but…there is a theorie called the „Pygmalion phenomenon” which is worth taking a look at.

What does Eliza Dolittle, a group of highschoolstudents and many employees have in common….?

In many cases their boss doesn’t expect them to do good! And that is a serious problem…

In short said the Pygmalion phenomenon shows up for example, when teachers expect students to do well and show intellectual growth, they will do so; when teachers do not have such a high expectation, the performance and skill level improvement will not be enough supported and may even be discouraged subconsciously in plenty of ways.

In an experiment at the famous Oak School, teachers were told that a certain group of students selected in an intelligence testing were most likely to succeed enormous in intellectual growth and development. But in fact this group of students was not chosen by test results. 8 months later the same test was done with the students again and the result was that the group called out to be especially intelligent did significantly better.

The same effect can be seen in business and managment and was described by J. Sterling Livingston an Issue of the Harvard Business Review: “The way managers treat their subordinates is subtly influenced by what they expect of them” Livingston stated in his article. He went on reminding the reader of the quote Eliza Doolittle in ACT V of George Bernard Shaw’s Pygmalion where she explains:

“You see, really and truly, apart from the things anyone can pick up (the dressing and the proper way of speaking, and so on), the difference between a lady and a flower girl is not how she behaves but how she’s treated. I shall always be a flower girl to Professor Higgins because he always treats me as a flower girl and always will; but I know I can be a lady to you because you always treat me as a lady and always will.”

Livingston kept on that “most managers, like Professor Higgins, unintentionally treat their subordinates in a way that leads to lower performance than they are capable of achieving. If managers expectations are high, productivity is likely to be excellent. If their expectations are low, productivity is likely to be poor. It is as though there were a law that caused subordinates’ performance to rise or fall to meet managers’ expectations.”

He also said that even subconscious signals of the manager can be sensed by the stuff and influence them.

Later then Prof Eden of Tel Aviv University’s Faculty of Management has stated „If your boss believes you can excel, you are more likely to believe in your own capacity to succeed,”

In Prof Eden’s experiments, he divided bank branch managers into two groups. One group of managers was told that their employees were exceptional; the other group was told nothing about their employees’ performance potential.

As Prof. Eden analyzed performance results, he found a significant difference between the branches. There had been no differences between employees before, but the branch managers who were led to expect more, received better results – their branches scored higher in terms of profitability and overall economic success.

Also Prof Eden stated that without any reasonable doubt that the “Pygmalion Effect” can be created among leaders and subordinates , where subordinates get a 3-to-1 boost in their performance success rate if a leader expects more from them..

So summarized the Pygmalion effect has the following critera:

  • What we expect of another person out of superior positions or as a teacher often has high impact on that persons success potential later
  • We communicate these expectations consciously or unconsciously.
  • Other people pick up these signals on a conscious or subconscious level.
  • We will help people we consider as talented subconsciously more than in our minds less gifted ones
  • Chances are that other persons perform one levels which are consistent with the expectations they have “ sensed” from the superior manager or teacher
  • Less effective managers or teachers fail to develop high expectations, and therefore the results of their subordinates get worse.

So…why do I tell you all this?

Well, obviously the way your Guru or teacher expects your performance in internetmarketing or online business to be will change the probability of your success outcome dramatically. So while picking your Guru or teacher for your online business make sure, that aside from

  • his own excellent skill level  
  • his knowledge of preferred learning styles 
  • he also has a very high trust of your capacity to learn the new skills.  

 Anybody interested to read more about this topic can do this here.

Pygmalion in the Classroom: Teacher Expectation and Pupils’ Intellectual Development

Pygmalion in Management: Productivity As a Self Fulfilling Prophecy (Issues in Organization and Management Series)

Pygmalion (Penguin Classics)

 

2 your online success,

Dirk

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