The Dirk Tietjen Blog - Let Dirk lead you in the right direction with his free marketing tips

I have talked about finding your passions in this Blog before. Here is another great essay which can help finding the right business:
When we do strategic planning for corporations, the first thing we think about is how to increase the company’s rate of return on the equity it has invested in the business. This is [...]

So you finally got around to starting your website or blog, and you’re on your way to Web stardom. Hopefully, you’ve included some great content that your visitors will find valuable and want to keep coming back for. If you’re smart, you’ve also tried to include content that will attract new visitors. Now, how do [...]

Finding a reliable source of side income is practically a “must do” these days. Of course, you may be daunted by the idea of setting up a business, creating a product line, finding a pool of customers, and marketing your product.
The fact is, you can get by with the bare minimum. (I’ll give you a [...]

Have a Fantastically Fulfilling 2010 and Goal Set!
Goal setting is fundamental to success in any aspect of your life – be it in personal pursuits, health, work or financially. Now that we have arrived at the foothills of a new decade, in the midst of widespread social and economic change, it is the perfect time [...]

Malcolm Gladwell, two-time number one national bestselling author of The Tipping Point and Blink, discussed his latest book Outliers and more at a Penn alumni event at the Hudson Union Society. Very interesting stuff – read his books, i f you can.
Cheers, Dirk

The traditional way of having success in any industry with an invention was  always kind of guessing what the customer wants. Or maybe it was such a revolutionary tool based on the needs of society that the inventor or enterprise people could be pretty sure to succeed (the birth controll pill may serve as an [...]

I have talked about the 80/20 rule in online businesses in this blog before. And we can say the rule applies to almost every aspect of it.
Today I want to focus on your customers. In most cases approximately 20 percent of your customers are creating about 80 percent of your profits.
So it would be very [...]